An e-commerce solution that doesn’t send you down the rabbit hole – Mrs Moore’s Online Store
Alice in Wonderland, Metamorphosis and Mary Poppins are three of the fantastic vintage classics that Ana Moore has based her core homeware and textiles ranges on. Incredibly distinct and delightfully nostalgic. Ana’s store is going from strength to strength with her product ranges being endorsed and available on Amara and in the Amazon Marketplace. Despite this Ana was having problems with her existing website which she felt was looking dated, usability was waining and the aesthetic no longer reflected her brand.
Our key vision for Ana’s new site was to provide a completely new visual experience in two areas – 1) new and improved branding added throughout the site with a clean and minimalist approach and 2) New and improved ways to maximise the real estate for great new product visuals. A range of new lifestyle and clean product shots were added to better communicate to visitors exactly what the customer is buying.
But our involvement with Ana didn’t stop there oh no! We’ve supported Ana to establish a new e-mail solution after her previous one became ridden with spam, several new domain names with redirects, a new payment gateway to offer customers payments via Stripe and Ana also picked one of our after-support options so that we can manage the adding/editing/removing of products but also set up timely store discounts, coupon codes and other promotional activities that can supplement her PR efforts.